At Haley Kuehl Consulting, we believe in the power of organic search and content marketing to build your brand organically. We also believe in being responsive, communicative, knowledgable, and a great partner to our clients, so that we're an asset to your team in whatever role you need us to play. Maybe you know exactly what kind of help you need—or maybe you're not quite sure where to start. Whatever your goals or budget, we're here to help you figure out exactly what will move the needle for your business or organization. 

Here's just a few of the ways we can help. 

ANALYTICS REVIEW

The first step to knowing how to improve your website traffic is understanding your current visitors. How are they getting to your site? What pages do they love? Which pages make them leave? We'll review your current data (making sure your analytics is set up correctly in the process) and pull insights that can help us determine the most effective digital marketing strategy moving forward. 

SITE AUDITS

We'll review your site for SEO best practices and opportunities, giving you a detailed report of your strengths and weaknesses, including where your traffic is coming from now, what pages are ranking, how you stack up against competitors, and what steps you should take both short and long term to improve your organic traffic. ​

SEO TRAINING 

Every person on your team has the potential to impact your site's organic traffic, from the people who upload products to the developers who build the site to the PR professionals driving placements. We have a background in education and building SEO teams from the ground up, and we love teaching people in all departments how to think as SEOs. We'll work with you to develop a customized training session for your team so you can manage and grow your organic traffic internally. 

SEO FOR REBRANDS & SITE MIGRATIONS

Whether you're changing your domain, merging two brands, or just completing a site redesign, make sure all your SEO ducks are in a row to avoid losing organic traffic with the switch. ​

BUILDING AN SEO STRATEGY 

Adding search engine optimization to your marketing strategy doesn't have to mean adding more team members or a heavy workload. We can help you figure out how to integrate best practices with SEO into what you're already doing with development, marketing, PR, and content, so that you're getting more value out of your existing strategies. Every brand is different, and we can help you develop the SEO strategy that works with your audience, team, and business goals. ​

LANDING PAGE OPTIMIZATION

Ranking for the wrong keywords? We can help optimize your content, whether it's a full rewrite or simple tweaking to better connect with searchers. ​

DEVELOPING A CONTENT STRATEGY 

Fresh, well-optimized content is an important ranking signal for Google, and it’s a great way to bring in new organic traffic and build brand credibility. Whether it's product descriptions, blog posts, how-to guides, or press releases, we can help you build a content strategy that will target new keywords, earn links, build relationships, and promote products in new ways.

WRITING & EDITING

We've helped clients by writing, revising, and editing everything from blog posts to press releases to product descriptions and landing page content. Whatever your content needs, we can ensure your copy is useful, effective, and optimized. ​

BACKLINK AUDITS & LINKBUILDING STRATEGY

The quality of links coming into your site is still one of the biggest correlations to ranking and organic traffic, but with Google cracking down on sites trying to manipulate search engine rankings with links and anchor text, it's more important than ever to make sure you're following the rules.  With a backlink audit, we'll review the links coming into your site for any red flags that might lead to a penalty, and we'll also help you identify opportunities to strengthen your backlink profile naturally. ​

PENALTY REMEDIATION

If you've received a manual Google penalty or have seen a significant and sudden drop in organic traffic, we'll help you identify the problem and develop a plan to fix it. We can also help you file reconsideration requests, submit disavow files, or adapt your SEO strategy to make sure you're penalty-free in the future. ​

OTHER DIGITAL MARKETING SERVICES

While SEO and content marketing is our passion, we've also helped clients with PPC, social media, branding, customer research, email marketing, and other digital marketing channels. And if what you need isn't within our wheelhouse, we can point you towards someone we trust.

No matter what your marketing needs, we'd love to work with you. Let us know how we can help by emailing [email protected] or filling out the contact form below.